a decadent duo

Meet two indulgent hydrators for plum lips and luscious locks.

Dewy Lip Treatment
Dewy Lip Treatment
Dewy Lip Treatment
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Champi Hair Oil
Champi Hair Oil
Champi Hair Oil
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$29.00 $56.00
Regular price
Sale price
$29.00 $56.00

beauty ecosystem

Transparency is in our DNA. That’s why our formulas were developed exactly the way you’d expect: science-backed, vegan and cruelty free! Designed for common skin needs in mind – the all-in-one solution for hyperpigmentation, acne scarring, hydration and all.

our new ingredients

  • 1.5% Burdock Extract Complex

    A traditional plant whose roots have antioxidant, skin soothing and protective benefits.

  • 0.5% Gotu Kola Extract Complex

    Popularly referred to as Cica, this plant actively helps promote hair regrowth while providing added strength and shine. Commonly used for its soothing and calming benefits and therefore a favourite for those affected by an itchy scalp.

  • 0.3% Caffeine

    A powerful stimulant which works to support barrier function of the scalp while aiding in the penetration of other ingredients and helps to promote hair growth.

  • 0.5% Bhringraj Extract Complex

    An ayurvedic powerhouse that helps with hair growth & nourishes hair

  • 9% Hair Health Revitalizer Complex

    3% Redensyl, Procapil and Baicapil a complex of three hair health revitalizers work together targeting hair follicles and accelerating hair growth while reducing signs of shedding. Each ingredient is clinically proven to promote hair growth, strength, density and volume and have been added at clinical levels for dramatic results

we hear you

“The PM serum is my absolute favorite! I’ve been using it for a few weeks and have noticed my skin become softer. For me, I’ve been using the AM serum for my underarm and knees to remove discoloration and I love the results!”

Urvi D.

“Truly made for all skin types! I have sensitive skin so I started out slowly using this product every other day, but now I'm about to use it everyday. My skin tone is so much more even and glowing! Cannot live without it now.”


”This has been transformative for my skin! I have noticed a huge difference in the glow and texture that I haven't achieved using over Vitamin C or Retinol products. I tested the AM/PM serums for about a month, not using any other serums or skincare minus moisturizers on top and - WOW! I love how my skin feels and looks :)”

Shivani R.

scientifically backed by our expert board

Our talented board of experts and dermatologists have perfected our formulas with intentionality. They’ve taken the guesswork out of skincare with all-in-one power packed products combining potent actives and ayurvedic superfoods. All that goodness – yes please!


“…indē wild is truly a people-powered brand that stands for representation, education and radical transparency.”

“…the world's first-ever skin-care collection of Ayurvedistry™ (a combination of Ayurveda and chemistry) that is revolutionizing the way skin feels, heals, and looks.”

"...indē wild is a standout because of its unique use of Ayurvedic superfoods and its mission to empower, educate and advocate for people who struggle with common skin issues."

“…a beauty ecosystem that was a modern desi woman in a bottle.”

Make Way for Indian ayurvedic skin care products and hair care products! 

"Ayurvedistry," a term we coined at indē wild – we use it to describe the powerful combination of ayurveda and chemistry. We know that modern ingredients can heal a lot of hair and skin problems, but Ayurveda, which has been practiced for centuries, has been treating most of these problems for a lot longer. While Ayurvedic medicines contain some very useful compounds, science also produces some equally effective actives. By carefully choosing ingredients from both worlds, we have created truly effective treatments.

Whether you're looking for ayurveda products for skin care to make your daily routines easier or you want the best ayurvedic hair serum and hair oil to give you strong, healthy hair, you can find all you need here! Rather than provide an innumerable number of products that would necessitate complex routines, we decided to keep things simple – a serum for the morning, one for the night; a salve for those dried lips is all you need for your skin. And then there is an oil and a serum to keep your locks looking luscious! 

Take your pick from the finest Indian ayurvedic skin care products

Your skin is the most important organ in your body because it is the largest organ and the body's first line of defense. You must therefore constantly make sure that your skin is protected. More importantly, the skin on your face is the most sensitive; moisture can readily be lost and it can easily become flaky and dry. Here at indē wild, we provide you with the most comprehensive and perhaps easiest skincare routine: a lip protection product, a nighttime bakuchiol serum, a morning vitamin C glow serum, and a sunscreen that doesn't leave a white cast!

Start your day right with a potent Vitamin C serum

Instead of overstocking your vanity with bottles and products, go for our AM Sunrise Glow Serum. It's the best vitamin C serum for your facial skin, making your morning skincare regimen easier while still giving your skin the nutrition and protection it needs.

  • This Vitamin C face serum can brighten your skin and help heal any visible consequences of pollution and environmental stress. It also regulates and renews your skin from the inside out. 
  • Hyaluronic acid draws and holds moisture from the surrounding air to give the skin all-day hydration and moisture.
  • Ferulic acid and vitamin E have been used for their calming and soothing properties as well as their ability to moisturize and protect skin from sun damage. 
  • In addition to providing moisture, niacinamide can reduce skin redness and the size of enlarged pores. 
  • Turmeric and ashwagandha, two age-old Ayurvedic superfoods, help to deeply nourish and protect the skin.

Let your skin enjoy those bakuchiol serum benefits

Many choose not to do their evening skincare routine because they are too tired or don't want to go through the hassle of applying several serums and lotions. So, for all those people, we have a single serum that will take care of your skin, while you sleep. Our plant based bakuchiol ayurvedic serum lives up to its name, PM Sunset Restore Serum. Your skin will be repaired and rejuvenated with just one product in an overnight process. Your skin will look better the next day as the serum works to restore it while you sleep.

  • Bakuchiol, an alternative to retinol that is derived from plants, improves skin suppleness. It can also aid in the removal of spots, clearing clogged pores, and even out skin tone. 
  • Squalane is a potent antioxidant that can be used for a variety of purposes, such as combating free radicals, moisturizing, and calming the skin. 
  • Tripeptide complex can firm up and rejuvenate your skin, while saffron can give you a natural glow.

For youthful, age-defying skin that is healthy from the inside out, all you need to do at night is apply this one serum and you are done!

Sun protection comes easy with zinc oxide SPF 50 Glow Drops

Sunlight is one of the many elements that you expose your skin to each time you leave your home. Making sure that your skin has the protection it needs from the sun's UV rays is important because these rays can cause major harm to the skin. Our 8-in-1 multitasking Sunscreen SPF 50 Glow Drops offer broad-spectrum UV A and B protection. Having undergone dermatological testing, this serum can double up as an anti-pollution veil too.

  • This serum provides UVB and UVA protection, essentially creating a shield for your skin from the sun's damaging rays.
  • Niacinamide can strengthen the skin's natural barrier.
  • Zinc oxide provides your skin with a protective, calming, and healing aspect.
  • Natural skin brightening and intensive hydration are provided by Ayurvedic herbs like licorice and gotu kola.
  • You can use these sunscreen glow drops as a silky primer before applying makeup or as a finishing touch to complete the look for the day, since it doesn't leave a streaky white cast.

Instantly luscious lips with our lip treatment product

Keep in mind that your lips need to be taken care of just like your skin! Clinical studies have demonstrated that our multipurpose Dewy Lip treatment increases lip hydration while also plumping and healing lips. Your lip care needs, whether they are brought on by the weather or a habit of frequent lip licking, will all be met by our one-stop shop of the best ayurvedic lip balm or treatment product.

  • For a long time, pure ghee has been considered one of the best moisturizing agents in ayurveda; which is why we located the vegan alternative, shea butter, which has the capability to bio-mimic all the same benefits. 
  • Linoleic acid, phospholipids, and vitamin E combine to form a barrier that traps moisture in and keeps your lips looking plump and feeling hydrated.
  • Similar to our skin care serums, our lip treatment product contains hyaluronic acid and squalane, two chemicals that are proven to improve skin texture, moisturize, and nourish.
  • Natural fruit and flower oils, such those found in lotuses, roses, and pomegranates, hydrate the skin from the inside out and add a delicate sheen to lips.

A serum and an ayurvedic oil for hair growth – all that your hair needs 

It is often for good reason that your hair is called the "crowning glory" - when it's in good health, it truly serves as your crown and accentuates your unique personality. Taking care of your hair is just as important as taking care of your skin, and since most of us lead busy lives, it's also critical to stick to a very simple hair care routine. 

Consequently, we have simplified your hair care routine in the same way that we simplified our skin care routine: indē wild provides a single oil and a single serum that are more than enough to take care of any problems you might be experiencing with your hair.An ayurvedic oil for hair that can give you the hair of your dreams!  

For thousands of years, Indians have included champi, a method of massaging your hair and scalp with natural oils. Our Champi Hair Oil has been created with the same intent - with its carefully selected ayurvedic ingredients, our Champi Hair Oil is the perfect mixture to protect, strengthen, and nourish your hair from the inside out. Made from a family formula that has been refined over many years, this multipurpose hair oil contains:

  • A blend of different natural oils, including caster, sesame, almond, coconut, and Indian argan, helps to hydrate and nourish your hair and scalp. 
  • When applied to hair and scalp, hibiscus has the ability to heal and condition the scalp.
  • Rich in antioxidants, bhringraj calms the scalp and gives damaged hair a natural boost of volume.
  • The antibacterial and anti-inflammatory properties of tulsi and the antioxidant-rich, moisturizing properties of marigold help soothe irritated and itchy scalps.
  • While neem, an Ayurvedic herb, can protect, nourish, and heal hair from the inside out, fenugreek helps with hair growth and restoration.

All you need to do is preheat the Champi hair oil, apply it generously to the scalp, and then use it all the way down the hair's length. Use a gentle shampoo to wash it off and enjoy healthy, luminous hair from the inside out!  

Presenting an ayurvedic serum for hair growth that works 

While there are benefits to oiling your hair, it might not be possible to do it daily, but your hair need a nutrition each day. That is why we created the highly effective Moonlight Scalp Serum to provide your hair the daily nourishment it needs. If you're looking for an ayurvedic hair serum that you can use every day without having to worry about buildup and sticky residue on your scalp, this is what you need.

  • Three potent chemical active ingredients in the serum, Redensyl (3%), Procapil (3%) and Baicapil (3%) have been shown to help the promotion of natural hair growth and the reduction of hair loss. 
  • Ayurvedic ingredients found in this serum also include burdock, which soothes the scalp, gotu kola, which encourages hair growth, and bhringraj, which gives hair a natural gloss.
  • Longer, stronger hair is made possible by amla, and the scalp barrier is maintained by caffeine, which is also a strong stimulant. 
  • We also added moringa because it known to invigorate lifeless hair.


  • Is 15 percent vitamin C good for skin?

Yes, 10-15% is considered a good concentration – pick our AM Sunrise Glow Serum, which also has other handpicked ingredients, such as niacinamide, hyaluronic acid, turmeric and ferulic acid. 

  • Which serum is good for daytime?

Our AM Sunrise Glow Serum, which has 15% vitamin C, niacinamide, hyaluronic acid, turmeric, and ashwagandha, is what we would advise using. Thanks to this serum, the moisture will be kept locked in and your skin will appear genuinely glowing.

  • Is it good to apply serum at night?

Of course! After all the things your skin goes through during the day, utilizing our PM serum will give it a chance to repair and rejuvenate itself at night.

  • Is bakuchiol better than retinol?

Bakuchiol, being a plant-based alternative, is a gentler version of retinol, making it the better choice for daily use and for sensitive skin. 

  • Can you use bakuchiol serum every day?

If you have chosen PM Sunset Restore Serum, then yes – you can use it every single night! 

  • Which is a good and skin friendly sunscreen?

Our AM Sunscreen Glow Drops are a really good option for people who have sensitive skin, but we do suggest a patch test first.

  • Which sunscreens don’t leave a white cast?

Our AM Sunscreen Glow Drops don’t! As a matter of fact, this works like a silky primer, adding a glow to your face, which means you can use it before or after applying makeup. 

  • What is oil champi?

In simple terms, champi is a hair massage that is done with oil. Ideally, oil has to be warmed up and then gently massaged into the scalp and applied to the lengths of the hair. The massaging is supposed to stimulate the nerve endings in the scalp, while the oil hydrates the hair. 

  • Does Champi really work?

Studies have shown that when the nerve ending in the scalp are stimulated, it can improve hair growth. When combined with natural oils and herbs, the same process can hydrate and nourish the hair from scalp to tip, increasing their strength as well. 

  • Is hair growth possible with hair serum?

If you're using our Moonlight Scalp Serum then definitely! This serum's carefully selected ingredients may improve the microbial balance of the scalp, hence reducing hair loss and encouraging hair growth.

  • Can hair serum be used daily?

Our Moonlight Scalp Serum has been created to be used daily! The water-based formula ensures easy and quick absorption and no oily or greasy residue. 

  • How can I make my lips dewy?

It’s easy – just apply our Dewy Lip Treatment! 

  • How do I choose a makeup bag?

If you are looking for a really good organization bag for all your indē wild products and then something more, we suggest you pick our On The Glow Bag.